Estimated reading time: 0 minutes, 20 seconds

Financial Firms Falling Behind in Digital Marketing

Financial services firms have been complacent in developing digital marketing programs, but fee pressure and increased competition could change that. So reports Forbes.

Digital marketing is likely to be viewed as a less expensive strategy than the traditional business practice of wining and dining clients, which could be appealing at a time when the industry is under pressure to reduce fees.

Read the full article from Forbes.

Read 6848 times
Rate this item
(1 Vote)

Visit other PMG Sites: